%0 Journal Article %J Technology Innovation Management Review %D 2017 %T Anticipating Alternative Futures for the Platform Economy %A Mikko Dufva %A Raija Koivisto %A Leena Ilmola-Sheppard %A Seija Junno %K foresight %K morphological analysis %K platform economy %K platforms %K portfolio modelling %K resilience %K scenarios %K strategy %X Despite the considerable hype around platforms, our understanding of what the platform economy means and what drivers will define future development trajectories is limited. Companies and policy makers have a great need to investigate what potential opportunities will arise from the platform economy. A shared perception of uncertainties and a strong vision are prerequisites for the development of the platform economy. In this article, we describe a systematic way to develop a resilient vision for a new platform ecosystem, both from the viewpoint of national policy makers and corporate strategy makers in the heavy engineering industry. The process uses morphological analysis for scenario development and robust portfolio modelling for creating resilient strategies. The results include a list of key uncertainties, three general scenarios (sustainable development by Europe; polarization driven by China and the United States; US-driven fast, unreliable growth) as well as steel-industry specific scenarios based on these uncertainties, elements of a resilient vision, and strategies for coping with the uncertainties described by the scenarios. %B Technology Innovation Management Review %I Talent First Network %C Ottawa %V 7 %P 6-16 %8 09/2017 %G eng %U http://timreview.ca/article/1102 %N 9 %1 VTT Technical Research Centre of Finland Mikko Dufva is a Research Scientist at VTT Technical Research Centre of Finland working in the field of foresight. He has completed projects and research related to the futures of work, the platform economy, synthetic biology, forestry, mining, and the use of renewable energy. He holds a Doctor of Science degree in Technology, and his dissertation was about knowledge creation in foresight from a systems perspective. He has broad methodological expertise ranging from systems thinking, decision analysis, and optimization to interactive planning, scenario analysis, and participatory methods. %2 VTT Technical Research Centre of Finland Raija Koivisto is a Principal Scientist at VTT Technical Research Centre of Finland. She has over 30 years’ experience in research and consultancy in risk management, safety, security, and foresight-related areas. Her main interest is to try to understand and manage phenomena and their impacts on people, organizations, and society by using risk management and foresight methods. Her current research focuses on the platform economy, ethics, pandemic risks in transport hubs, and resilience of infrastructures. %3 International Institute for Advanced Systems Analysis Leena Ilmola-Sheppard is a Senior Research Scholar in the International Institute for Advanced Systems Analysis (IIASA). Her research theme is uncertainty and resilience of social systems. She is developing new modelling methods for foresight and tools for pragmatic decision making. Her current projects include developing management systems for resilience. %4 SSAB Seija Junno is a Director of Business Model Development at SSAB. She was the leader of the SmartSteel project. She has over 30 years of experience in R&D, especially in activating new business development and business models, driving user experience and service business mindset into R&D and communicating, and making results understandable. She has also been involved in developing the innovation system around metal and steel industry as part of the Finnish Metals and Engineering Competence Cluster Ltd (FIMECC) network program. %R http://doi.org/10.22215/timreview/1102