@article {944, title = {Q\&A. In the Innovation Game, Why Do So Many Companies Stay on the Sidelines?}, journal = {Technology Innovation Management Review}, volume = {5}, year = {2015}, month = {11/2015}, pages = {35-39}, publisher = {Talent First Network}, address = {Ottawa}, keywords = {co-creation, co-innovation, collaboration, innovation, lead users, Open innovation, open source}, issn = {1927-0321}, doi = {http://doi.org/10.22215/timreview/944}, url = {http://timreview.ca/article/944}, author = {Katri Valkokari} }