@article {1197, title = {A Practice Method for Studying Creative Communities}, journal = {Technology Innovation Management Review}, volume = {8}, year = {2018}, month = {11/2018}, pages = {22-31}, publisher = {Talent First Network}, address = {Ottawa}, abstract = {Explaining innovation {\textendash} even merely spotting it actually happening {\textendash} is difficult. In this article, I introduce an industry-friendly approach that will enable practitioners and researchers alike to observe, interpret, and understand the different types of creativities {\textendash} the raw materials necessary for innovation {\textendash} that happen in creative communities. The Practice Method for Studying Creative Communities (PMSCC) is based on theories developed by Nonaka and Takeuchi. However, unlike mainstream practice-oriented methods, the PMSCC does not necessitate the use of theory-heavy conceptualizations; instead, it focuses on the everyday, creative micro-interactions in communities. As I describe in this article, the PMSCC offers practitioners and researchers an effective way to gain new insights into an otherwise relatively opaque process. Besides outlining the method, I also present results from a research project utilizing the PMSCC, showing how the method can produce worthwhile findings, foster new insights, and help practitioners hone their creative processes.}, keywords = {communities, creativity, innovation, practice, research method, teamwork}, issn = {1927-0321}, doi = {http://doi.org/10.22215/timreview/1197}, url = {https://timreview.ca/article/1197}, author = {Pekka Buttler} }