@article {1439, title = {The Effects of Competence-Based, Expressive and Collaborative Service Performance on the B2B Service Relationship}, journal = {Technology Innovation Management Review}, volume = {11}, year = {2021}, month = {05/2021}, pages = {17-31}, publisher = {Talent First Network}, chapter = {17}, address = {Ottawa}, abstract = {Service performance is considered an essential determinant of successful business relationships. It affects the customer{\textquoteright}s repurchase intentions and, therefore, the continuity of the relationship between the service provider and the customer. Yet, due to the complexity of B2B relationships, service performance is a multi-faceted issue. It includes at least three crucial aspects: competence-based, expressive, and collaborative performance. The present paper investigates the effects of these dimensions on the buyer-supplier relationship and analyzes their mediated impact on customer repurchasing intentions. In so doing, we establish a structural equation model and test multiple hypotheses with a sample of 141 purchasing professionals from 23 countries. The findings indicate that expressive and collaborative service performance are more significant determinants of successful business relationships and influence business relationship continuity more than competence-based service performance. Also, relationship performance was found to fully mediate the links between expressive and collaborative service performance with customer repurchase intentions. The study underscores that service providers can ensure business continuity with their customers by investing in expressive and collaborative service performance.}, keywords = {B2B services, Business services, Relationship performance, Repurchase intentions, Service performance, Service purchasing}, issn = {1927-0321}, doi = {http://doi.org/10.22215/timreview/1439}, url = {timreview.ca/article/1439}, author = {Wenting Zou and Saara A. Brax and Risto Rajala} } @article {1387, title = {Seeking {\textquoteright}Strategy{\textquoteright} in Business Intelligence Literature: Theorizing BI as part of strategy research}, journal = {Technology Innovation Management Review}, volume = {10}, year = {2020}, month = {09/2020}, pages = {??}, publisher = {Talent First Network}, chapter = {??}, address = {Ottawa}, abstract = {This paper connects the business intelligence (BI) literature with research in strategic management by plotting the existing research strands on BI: environmental scanning, competitive intelligence, executive information systems, and business intelligence, against the strategic dimensions of a) orientation (External vs. Internal), b) focus (Content vs. Process), and c) practice realms. The article accordingly offers a new re-conceptualization of BI as a strategic artifact across four strategic clusters: BI as a system, BI as a planned process, BI as a product, and BI as a decisional paradigm. This conceptual article contributes to the literature by integrating disparate views on BI and placing them within the content, process, and practice streams of strategy research.}, keywords = {Business intelligence (BI), Conceptualization, definition., literature review, strategy as practice, strategy content, strategy process, strategy realms}, issn = {1927-0321}, doi = {http://doi.org/10.22215/timreview/1387}, url = {timreview.ca/article/1387}, author = {Yassine Talaoui and Marko Kohtam{\"a}ki and Risto Rajala} } @article {868, title = {Editorial: Technology in Service Innovation (February 2015)}, journal = {Technology Innovation Management Review}, volume = {5}, year = {2015}, month = {02/2015}, pages = {3-5}, publisher = {Talent First Network}, address = {Ottawa}, keywords = {customer experience, electronic procurement, employee-driven innovation, knowledge-intensive business services, personal health systems, service innovation, system innovation, technology, value co-creation}, issn = {1927-0321}, doi = {http://doi.org/10.22215/timreview/868}, url = {http://timreview.ca/article/868}, author = {Chris McPhee and Stephen L. Vargo and Marja Toivonen and Risto Rajala} } @article {779, title = {Editorial: Service and Innovation (April 2014)}, journal = {Technology Innovation Management Review}, volume = {4}, year = {2014}, month = {04/2014}, pages = {3-5}, publisher = {Talent First Network}, address = {Ottawa}, keywords = {internationalization, knowledge-intensive business services, service business development, service innovation, service providers, social platforms, value chains, value creation, value-in-use, word-of-mouth communication}, issn = {1927-0321}, doi = {http://doi.org/10.22215/timreview/779}, url = {http://timreview.ca/article/779}, author = {Chris McPhee and Marja Toivonen and Risto Rajala and Mika Westerlund} } @article {788, title = {Editorial: Service and Innovation (May 2014)}, journal = {Technology Innovation Management Review}, volume = {4}, year = {2014}, month = {05/2014}, pages = {3-5}, publisher = {Talent First Network}, address = {Ottawa}, keywords = {collaboration, innovation indicators, innovation practices, intellectual property, knowledge-intensive business services, living labs, online gaming, service business development, service design, service innovation, service-dominant logic, trademarks, value chains, value creation}, issn = {1927-0321}, doi = {http://doi.org/10.22215/timreview/788}, url = {http://timreview.ca/article/788}, author = {Chris McPhee and Risto Rajala and Marja Toivonen and Mika Westerlund} } @article {836, title = {Effective Digital Channel Marketing for Cybersecurity Solutions}, journal = {Technology Innovation Management Review}, volume = {4}, year = {2014}, month = {10/2014}, pages = {22-32}, publisher = {Talent First Network}, address = {Ottawa}, abstract = {Smaller organizations are prime targets for hackers and malware, because these businesses lack cybersecurity plans and the resources to survive a serious security incident. To exploit this market opportunity, cybersecurity solution providers need to leverage the power of downstream channel members. We investigate how a supplier{\textquoteright}s digital channel marketing can encourage value-added resellers to sell that supplier{\textquoteright}s cybersecurity solutions. Our analysis of survey data from 109 value-added resellers of a multinational supplier shows that resellers are more committed to stock and sell cybersecurity products and services if the supplier{\textquoteright}s digital channel marketing provides tools that help them sell the solutions to end customers. This support is likely needed because cybersecurity offerings are technologically complex and systemic by nature, as supported by the finding that value-added resellers pay little attention to supplier{\textquoteright}s campaigns and price discounts. Thus, cybersecurity suppliers should maintain trusted and informative relationships with their resellers and provide them with hands-on sales tools, because a reseller{\textquoteright}s commitment to selling cybersecurity solutions is linked with their ability to understand the offering and with the extent of their supplier relationship. These findings are in line with previous literature on the challenges perceived by salespeople in selling novel and complex technology.}, keywords = {cybersecurity, digital channel marketing, marketing, retailer, sales, supplier, value-added reseller, VAR}, issn = {1927-0321}, doi = {http://doi.org/10.22215/timreview/836}, url = {http://timreview.ca/article/836}, author = {Mika Westerlund and Risto Rajala} } @article {750, title = {From Idea Crowdsourcing to Managing User Knowledge}, journal = {Technology Innovation Management Review}, volume = {3}, year = {2013}, month = {12/2013}, pages = {23-31}, publisher = {Talent First Network}, address = {Ottawa}, abstract = {This article explores how technology companies can benefit from user knowledge in product and service innovation beyond mere idea generation through crowdsourcing. We investigate a case from the telecommunications sector to discover the ways a company can overcome the challenges of motivating users to participate in innovation activity and gaining from their knowledge in the innovation process. In particular, we seek to learn how the company has created understanding about the future uses of technology and the developments of the market with the lead users. In addition, we analyze the key means of capturing value from the knowledge gathered from the users, including the essential organizational practices that support user innovation and the ways the company makes sense of the vast volume and variety of user knowledge. Our empirical inquiry increases the understanding of how technology companies can complement and use crowdsourcing to effectively utilize knowledge resident in user communities. }, keywords = {crowdsourcing, knowledge management, lead users, online communities, user innovation}, issn = {1927-0321}, doi = {http://doi.org/10.22215/timreview/750}, url = {http://timreview.ca/article/750}, author = {Risto Rajala and Mika Westerlund and Mervi Vuori and Jukka-Pekka Hares} } @article {510, title = {How Open Source Has Changed the Software Industry: Perspectives from Open Source Entrepreneurs}, journal = {Technology Innovation Management Review}, volume = {2}, year = {2012}, month = {01/2012}, pages = {5-11}, publisher = {Talent First Network}, address = {Ottawa}, abstract = {The emergence of F/LOSS (free/libre open source software) has triggered several changes in the software industry. F/LOSS has been cited as an archetypal form of open innovation; it consists of the convergence and collaboration of like-minded parties. An increasing number of software firms have taken upon this approach to link outsiders into their service development and product design. Also, software firms have been increasingly grounded their business models on user-centric and service-oriented operations. This article describes a study that investigates these changes from the perspective of F/LOSS entrepreneurs. The findings are summarized into four issues that are critical in managing an F/LOSS business: i) dealing with organizational changes in the innovation process; ii) mastering user involvement; iii) successfully using resources; and iv) designing revenue models.}, keywords = {entrepreneurship, narrative methodology, Open innovation, open source software, service-dominant logic}, issn = {1927-0321}, doi = {http://doi.org/10.22215/timreview/510}, url = {http://timreview.ca/article/510}, author = {Juho Lindman and Risto Rajala} }