01672nas a2200217   4500008004100000022001400041245005600055210005400111260004200165300001000207490000600217520108200223653001601305653001501321653001501336653001301351653002001364653001301384100001901397856003801416       2018                        eng d  a1927-032100aA Practice Method for Studying Creative Communities0 aPractice Method for Studying Creative Communities  aOttawabTalent First Networkc11/2018  a22-310 v83 aExplaining innovation – even merely spotting it actually happening – is difficult. In this article, I introduce an industry-friendly approach that will enable practitioners and researchers alike to observe, interpret, and understand the different types of creativities – the raw materials necessary for innovation – that happen in creative communities. The Practice Method for Studying Creative Communities (PMSCC) is based on theories developed by Nonaka and Takeuchi. However, unlike mainstream practice-oriented methods, the PMSCC does not necessitate the use of theory-heavy conceptualizations; instead, it focuses on the everyday, creative micro-interactions in communities. As I describe in this article, the PMSCC offers practitioners and researchers an effective way to gain new insights into an otherwise relatively opaque process. Besides outlining the method, I also present results from a research project utilizing the PMSCC, showing how the method can produce worthwhile findings, foster new insights, and help practitioners hone their creative processes.10acommunities10acreativity10ainnovation10apractice10aresearch method10ateamwork1 aButtler, Pekka  uhttps://timreview.ca/article/1197