TY - JOUR T1 - Digitalization and SMEs’ Export Management: Impacts on Resources and Capabilities JF - Technology Innovation Management Review Y1 - 2020 A1 - Benjamin Dethine A1 - Manon Enjolras A1 - Davy Monticolo KW - digitalization KW - export practices KW - facilitators KW - impacts KW - SME AB - Digitalization is becoming an increasingly central issue for companies. However, most companies, and in particular SMEs, are struggling to engage in a coherent global digital transformation process. Indeed, digitalization affects much of a company's organizational strategy, including the development of market opportunities. Digitalization has been identified as an element that fosters the internationalization of SMEs. However, the integration of digital technology requires investments and changes in a company's internal practices through the mobilization of new resources, as well as by implementing specific capabilities to manage them. The objective of this research work is therefore to examine the impact of SMEs' digital transformation on their internationalization capability. Relying on an extensive exploratory literature review, digital facilitators were identified and classified into three categories: e-commerce, e-marketing, and e-business. Then, a cross-analysis between the identification of digital facilitators from the literature and a framework of SMEs' export practices (the Potential Export Index, Enjolras et al., 2016) was conducted in order to highlight differentiated impacts that can be theoretically identified. The most impacted export practices are related to the strategic vision of the firm, the customization of its offerings, its network dynamic, and its internal organization. E-commerce facilitators concern the supply chain organization, e-marketing facilitators are related to communications and customer relations, and e-business facilitators impact the company as a whole. PB - Talent First Network CY - Ottawa VL - 10 UR - timreview.ca/article/1344 IS - 4 U1 - University of Lorraine Benjamin Dethine is a PhD student at the University of Lorraine. After applied studies in electronics, industrial computing, and electrical engineering, he pursued his studies with a Master's degree in Innovation Management and Industrial Design. He joined the company Innovation Way in 2019 in order to complete a doctoral thesis: Towards a System of Recommendations to Define the Digital Strategy of Companies. His research project aims to develop a model to evaluate and improve the ability of companies to achieve their digital transformation. U2 - University of Lorraine Manon Enjolras is a Researcher at the University of Lorraine. She holds a PhD in Industrial System Engineering, working on “SMEs’ innovation and internationalization capabilities” and an engineering degree from the ENSGSI (Ecole Nationale Supérieure en Génie des Systèmes et Innovation). Her main research interests are related to multicriteria decision-making and multivariate data analysis methodologies applied to SMEs’ development, specifically, evaluation metrics of protection, innovation, and internationalization capabilities. U3 - University of Lorraine Davy Monticolo is a Professor at the University of Lorraine. He got his HDR in December 2015 and received his Ph.D. (2008) from the University of Technology of Belfort-Montbélaird (France), and an M.S. (2005) degree from the University of Savoie, France. His research interests are Web Intelligence, Multi-Agents Systems, Knowledge Engineering and Modelling, Semantic Web and Ontologies used to design knowledge-based systems. He is currently on the board of the French Research Group on Artificial Intelligence. ER - TY - JOUR T1 - How Institutions Promote Digital Marketing in Small and Medium International Companies: a Comparison Between Costa Rica and France JF - Technology Innovation Management Review Y1 - 2020 A1 - Karen V. H. Carpio A1 - Susan Arce A1 - Manon Enjolras A1 - Mauricio Camargo KW - coaching KW - digital marketing KW - internationalization KW - SMEs KW - support institutions KW - training AB - The objective of this paper is to analyze institutional promotions to small and medium international enterprises on the subject of digital marketing. The authors conduct qualitative research with a descriptive scope, including 12 institutions in Costa Rica and France. The study is dedicated to working with SMEs involved in an internationalization process and offering them some type of training. for the collection of information, an in-depth interview with each participant was applied. It concludes that SMEs promote digital marketing through institutions, and that the way in which they carry it out varies between the two countries, Costa Rica being a more general and structured service, and France a more customized one. PB - Talent First Network CY - Ottawa VL - 10 UR - timreview.ca/article/1347 IS - 4 U1 - Instituto Tecnológico de Costa Rica de Cartago Karen Herrera Carpio holds a Bachelor in Business Administration, Instituto Tecnológico de Costa Rica de Cartago. U2 - Center of Investigation in Economy Administration and Technology Management Susan Arce. is a Professor and Investigator in the Center of Investigation in Economy Administration and Technology Management (CIADEG), currently working in the section of exporting SMEs. She holds a Bachelor of Business Administration with an emphasis in Financial Administration. Latest research related to business strategy, innovation, marketing, and strategic orientation. U3 - University of Lorraine Manon Enjolras is a Researcher at the University of Lorraine, PhD in Industrial System Engineering, working on “SMEs’ innovation and internationalization capabilities” and engineering degree from the ENSGSI (Ecole Nationale Supérieure en Génie des Systèmes et Innovation). Her main research interests are related to multicriteria decision-making and multivariate data analysis methodologies applied to the development of SMEs more specifically, the evaluation metrics of protection, innovation, and internationalization capabilities. U4 - University of Lorraine Mauricio Camargo is a Professor at the Ecole Nationale en Génie des Systèmes Industriels (Université de Lorraine). B.S. in Chemical Engineering from the Universidad Nacional de Colombia. PhD on Automatics of Industrial and Human Systems at the Université de Valenciennes et de Hainaut Cambresis in France. Prof. Camargo’s main research interests are New Product Development, Design-to-cost, and Design and Interdisciplinarity. His recent research concerns applications of Multi-objective Evolutionary Techniques to evaluate product performance and innovativeness. ER - TY - JOUR T1 - Are High-Tech Companies More Competitive Than Others? An Empirical Study of Innovative and Exporting French SMEs JF - Technology Innovation Management Review Y1 - 2019 A1 - Manon Enjolras A1 - Mauricio Camargo A1 - Christophe Schmitt KW - export KW - innovation KW - multiple-case study KW - SMEs KW - technological intensity AB - The main objective of this research work is to question the relationship between the technological intensity of SMEs (defined by the share of R&D expenditure in turnover, according to the OECD) and their growth potential (defined by their innovation and export capabilities). Through a multiple case study conducted with a panel of nine French SMEs, and through an analysis combining a qualitative approach (illustrative cases study) and a quantitative one (multidimensional statistical methods), several hypotheses were tested. Finally, this study points out that technological intensity, as defined by the OECD, is not directly correlated with the growth potential of SMEs. On the other hand, a company’s technological intensity would have an impact on the way it manages its innovation and internationalization process, and thus the way it manages its internal practices. PB - Talent First Network CY - Ottawa VL - 9 UR - https://timreview.ca/article/1210 IS - 1 U1 - Université de Lorraine Manon Enjolras is a Researcher in Industrial System Engineering at the Université de Lorraine in Nancy, France, where she is working on the innovation and internationalization capabilities of small and medium-sized enterprises (SMEs). She also holds a PhD from the Université de Lorraine in addition to an Engineering degree in Project Management and Innovation Management and a Master’s degree in Innovation Management, both from the Université de Lorraine’s Ecole Nationale Supérieure en Génie des Systèmes et Innovation (ENSGSI). Her main research interests are related to multicriteria decision-making and multivariate data analysis methodologies applied to SMEs, especially the capability evaluation metrics for innovation, internationalization, and the protection of industrial property. U2 - Université de Lorraine Mauricio Camargo is a Professor at the Ecole Nationale en Génie des Systèmes Industriels (ENSGSI) at the Université de Lorraine in Nancy, France. He holds a Bachelor’s degree in Chemical Engineering from the Universidad Nacional de Colombia and a PhD on Automatics of Industrial and Human Systems at the Université de Valenciennes et de Hainaut Cambresis in France. Professor Camargo’s main research interests are new product development, design-to-cost, and design and interdisciplinarity. His recent research concerns the application of multi-objective evolutionary techniques to evaluate product performance and innovativeness. U3 - Université de Lorraine Christophe Schmitt is a Professor in Entrepreneurship at the Université de Lorraine (IAE de Metz and CEREFIGE), he holds the research Chair “Entreprendre”, and he is responsible for PeeL (the Lorraine Student Entrepreneurship Pole). He is also an Associate Professor at the Louvain School of Management in Belgium and at the “Haute Ecole de Gestion” of Fribourg in Switzerland. His articles and books mostly concern the notion of value design and knowledge building for action as well as the development of entrepreneurial practices. ER -