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Journal Article
Mäntyneva, M. 2020. Company Offers to Meet the Needs of Business-to-Business Customers: Customer Strategy and Orientation. Technology Innovation Management Review, 10(3): 79-87. http://doi.org/10.22215/timreview/1339
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D’Hauwers, R., Herregodts, A. - L., Georges, A., Coorevits, L., Schuurman, D., Rits, O., et al. 2017. Overcoming Barriers to Experimentation in Business-to-Business Living Labs. Technology Innovation Management Review, 7(2): 20-26. http://doi.org/10.22215/timreview/1054
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