Mary & Andrew - Red Umbrella (CC:BY) Welcome to Issue 7/8 of the Technology Innovation Management Review. We invite your comments on the articles in this issue as well as suggestions for future article topics and issue themes. PDF: Download this IssueIn This Issue:Editorial: Insights (Issue 7/8, 2021)Mika Westerlund, Gregory SandstromStrategies for a Small to Medium-sized Enterprise to Engage in an Existing EcosystemErmela Bashuri, Tony BailettiIntegrated Test Sites for Innovation EcosystemsMichaela Kesselring, Stéphane Ruiz-Coupeau, Moritz Kirsch, Frank Wagner, Richard GloaguenHow Can Firms Effectively Use Technology in Customer Journey ManagementWilliam Boscardini HelouaniCharting a Course of Action: An Insider-Outsider ApproachPaul Woodfield, Katharina Ruckstuhl, Rafaela C.C. RabelloUsing Web Text Analytics to Categorize the Business Focus of Innovative Digital Health CompaniesAbdulla Aweisi, Daman Arora, Renée Emby, Madiha Rehman, George Tanev, Stoyan TanevIdeologies in Energy Transition: Community Discourses on RenewablesPetra Berg, Rumy Narayan, Arto Rajala Index Editorial: Insights (Issue 7/8, 2021) ›